Analysis of the Telenovela Rebelde, Rebelde, the groundbreaking telenovela produced by Televisa, captivated Latin American audiences between 2004 and 2007, leaving an indelible mark on pop culture. Targeted primarily at adolescents aged 12 to 17, the series became a communication phenomenon, blending engaging storytelling with strategic marketing campaigns. The show inspired fans to adopt the characters’ fashion, language, and attitudes, leading to the formation of numerous fan clubs across the globe and unparalleled success for the affiliated pop group, RBD
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